Rejuvenating the visual identity of workplace wellbeing brand WorkSpa

Client: WorkSpa
Role: Creative Strategy, Creative Direction, Copywriting, Visual Identity, Graphic Design

WorkSpa is a long standing client of mine, who I initially collaborated with to rebrand their visual identity, which has now developed into looking after the creation of their social media content, social strategy and brand partnerships.

WorkSpa work with big, established corporate companies so the brand needed to reflect this hard-earned position as a market leader, whilst still evoking a feeling of wellness and personality of Grace, the founder.

The result was a clean, slick and contemporary logo and a set of delicate geometric brand patterns to segment the services offered.

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